Pete Liffen: Creative Director & Copywriter 


You hear the word Olympics once every two years and if you’re most people it only really resonates every four. However, behind the glitz and glamour of the Games themselves, the IOC (International Olympic Comittee) strives to unite humanity and make the world a better place through sport every day.

This little film I made plays on the idea that the Olympics is only about competing against each other for 2 weeks every two years, and aside from that the 207 competing nations are all actually on the same team.